Onpage SEO :- Onpage seo is also very important for a website.If Onpage of a website is good or accoding to google guidelines then google Crawl that website more and rank of that website automaticaly increases.
Keyword Research :- Keyword research is the lifeline of any website’s search engine optimization. Keyword research is an important search engine optimization (SEO) tool. It sets the web traffic to your website, especially the web pages if these are highly searched keywords.
Title Tag Modifications :- At the very top of each web page is the title tag. One of the most important SEO factors, the Title Tag carries real weight in search engines. The title tag (and, specifically, the language contained therein) strongly influences how search engines interpret and index a web page.
Meta Tags Creation :- Meta tags are HTML codes that are inserted into the header on a web page, after the title tag. In the context of search engine optimization, when people refer to meta tags, they are usually referring to the meta description tag and the meta keywords tag.
Google Analytic Code Creation :- Understanding the traffic that visits your website allows you to develop a correct and accurate search marketing campaign.
Heading Modification (h1, h2, h3, h4, h5, h6) :- Part of the underlying HTML of the release, the H1 tag reinforces other optimization factors and can help focus the search engine’s attention on a key aspect of the overall message. By using the headline, we repeat a powerful, clear, richly descriptive phrase and amplify your release’s key message.
URL Rewriting :- Rewriting a URL means changing the way the URL is displayed in the browser. When a user lands on a page with a rewritten URL, the code behind that page doesn’t change. In fact, the server still reads the original URL.
Google,Yahoo and Bing Webmaster Verification :- Webmaster verification to help you in handling all aspects of website management. It used to be called Google sitemaps but it is the new and improved version. Specifically, it comes with new programs that are developed to help users improve their site’s visibility on Google yahoo and bing.
Robots.txt Modification :- The Meta Robots tag controls search engine robots on a per-page basis. It tells Robots they may traverse the page, but index or not index it.
Sitemap (Creation And Submission) :- A XML Sitemap helps the robots reach all your pages more easily on your site. you can set a priority for the pages inside the xml sitemap that helps the robots know importance of your pages. This way you can set the man pages that with the highest priority an thus letting the search engines know what are the most important pages on your site.
Ror Creation :- ROR (Resources of a Resource) is a rapidly growing independant XML format for describing any object of your content in a generic fashion, so any search engine can better understand that content.
Image Optimization :- Image Optimization is also an important process in seo. If you have an image gallery in your website. Then you have to optimize those images in the search engines. Crawlers (Spiders) cannot understand the Image and text which is printed in the Image.So seo image optimization technique to optimize them in the search engines. This is a simple technique to remember while inserting the image in the website.
Canonical Tag :- A Canonical tag is an HTML tag that you can add to your website when you have two or more pages with duplicate content, and to standardize the official preferred URL when your site has multiple URLs. Let’s say that you have three different URLs that route to the same information. Google and other search engines do not like seeing the same information and content on different URLs because it looks spammy. By using a Canonical tag, you can choose one specific URL to route the information to. This will eliminate the redundant URLs. A Canonical tag is the simplest way to let Google and other search engines know that the content on your site is not duplicate, even though it looks like it.
301 Redirect :- This tells the search engines that any link juice the old URL had should now be given to the new URL. also makes for a good user experience, rather than showing a 404 error page.
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